Mobile Application Performance

Mobile web and application usage is growing fast. According to Morgan Stanley, global mobile Internet users will outnumber desktop Internet users by 2014. And, for consumers, mobile Internet service needs to be just as good or better than the service they have on their desktops. Applications need to perform, every time and on every device. And that means you need a mobile application performance testing process you can trust.

In today’s complex tech environment, making sure your mobile applications and mobile web sites work well is no simple task. Consider the number of devices on the market and the conflicting standards that need to be met. Then consider the limited tools at your disposal and the lack of best practices. How can you ensure you deliver a quality mobile web experience? How can you give customers flawless mobile web transactions? Consumers have no patience for slow load times or spotty mobile service. If your mobile apps aren’t working, users will quickly move on to a competitor’s site.

Gomez Mobile Application Solutions

With the Gomez Application Performance Management, Synthetic Monitoring  and Real-User Monitoring Mobile platforms, you can ensure quality mobile application performance  for all your users. Gomez optimizes the performance, availability and quality of your mobile initiatives across devices, networks and geographies by:

•   measuring mobile application performance directly from your users' browsers and mobile devices, allowing you to correlate the resultant impact on business metrics such as conversions, abandonment and end-user satisfaction
• quickly and easily identifying and resolving mobile web site, SMS and application issues
• monitoring the business impact of your mobile site and application performance
• improving productivity by using the same management tools, metrics, best practices and skills across web and mobile channels
•  ensuring your mobile web applications render across devices
•  realistically load testing your mobile web sites and apps to ensure they perform as expected during peak traffic times.

Your mobile site must function at peak levels, all the time. In the long run, cutting corners on mobile application performance testing will only lead to lost revenue and a damaged brand reputation. Gomez can help you keep and serve your consumers, making sure they come back to – and recommend – your site again and again.

Watch this video to learn in 2 minutes how Compuware can help you optimize your mobile application performance and their availability and customer experience of your mobile web sites, applications and SMS initiatives from data center to device.