Application Performance is a Business Issue

The Challenge

Poor performance is not just a technical issue. It causes end-user frustration leading to reduced revenue, increased costs and a tarnished brand.

Aberdeen Research found that just a 1 second increase in response time can have damaging results:

Aberdeen research shows an average of 1 second delay in response time can result in lost revenues, brand damage, more support calls, and increased costs. 

And the cost of an actual outage is daunting. According to Enterprise Management Associates, “while downtime costs vary dramatically, most cluster around $60,000 per hour with 13 percent at more than $100,000 per hour. But EMA has seen environments where downtime costs based on a financial transaction lost $1 million a minute.”

 

Improving Performance Reduces Cost and Increases Revenue

Improving performance reduces costs by decreasing calls to call centers and improving productivity as troubleshooting time decreases, and it alleviates overinvestment in infrastructure to mitigate risk. It also increases revenue by driving increased web conversion rates and reducing page abandonment rates.

 

The Answer

Optimize Application Availability and End-user Experience to Maximize Revenue and Reduce Operating and Infrastructure Costs

Compuware’s Gomez End-user Experience Monitoring solutions optimize application performance and availability, enabling companies to maximize revenue and reduce operating and infrastructure costs.  Gomez is the only solution that integrates synthetic and real-user monitoring capabilities to fully measure the end-user experience and proactively detect performance issues, quantify their business impact, provide deep-dive diagnose and accelerate resolution. Gomez allows you to protect business results and brand reputation by avoiding end-user frustration and abandonment.

Learn more on the Gomez Platform.

 

Learn more about how organizations improve web performance because it improves their businesses, and studies prove it, and watch the video below.