DETROIT, Sept. 19, 2011 (GLOBE NEWSWIRE) -- Compuware Corporation (Nasdaq:CPWR), the technology performance company, today announced that its executives will speak at and participate in two sessions at the 6th Annual Telecommunications Executive Network (TEN) Customer Experience Summit 2011. Discussions for both sessions — taking place on September 22 in London — will center on the
mobile customer experience and its business impact.
Compuware session details follow: Session 1: Are You Really Measuring Your Customer's Experience?
The ever-expanding usage of data services over the mobile network, especially from over-the-top applications and services, is changing the relationship between businesses and their customers. In this session, Compuware's David Bailey will explore the principals of measuring true customer data experience and how to use the information across the entire business. Session 2 (Panel): Putting the Customer First Every Step of the Way
Technology, systems and processes can take you so far, but do the most significant transformations occur from within? If an organization's service staff are knowledgeable and empowered, and the product developers hard-wire the customer into everything they do, the customer experiences delivered are, quite simply, better.
During this panel discussion, executives from Compuware Corporation, Cable & Wireless Worldwide, Virgin Media, News International and Everything Everywhere will discuss how today's businesses can develop and maintain a culture that keeps the
customer at the heart of everything they do, from the boardroom to the contact center.
The Compuware Gomez Mobile Carrier Data Solution is the industry's only end-to-end solution that allows carriers to proactively manage the subscriber experience on the services they use most frequently. Combined with Gomez's market leadership in enterprise end-user experience management and web performance management, the Gomez mobile carrier solution employs an innovative service performance management approach to managing mobile data services by maintaining the entire service delivery chain, not just the elements that are under the operator's direct control.
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Compuware Corporation, the technology performance company, provides software, experts and best practices to ensure technology works well and delivers value. Compuware solutions make the world's most important technologies perform at their best for leading organizations worldwide, including 46 of the top 50 Fortune 500 companies and 12 of the top 20 most visited U.S. web sites. Learn more at: http://www.compuware.com.
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CONTACT: Press Contact
Kayla Siefker
Senior Public Relations Manager
Compuware's APM Solution - Gomez
kayla.siefker@compuware.com
313-227-1402
For Sales and Marketing Information
Compuware Corporation
One Campus Martius
Detroit, MI 48226
800-521-9353
http://www.compuware.com
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